AI Sales Doctor Apr 2026 – Present
Data Analyst (RevOps & GTM Support) · Remote
- Grew lead output from about 100 a month to 300+ a week by replacing the manual prospecting sheet the sales team worked from with an automated pipeline.
- Ran 55 outbound campaigns that contacted over 4,000 leads, up from 12 campaigns and 445 leads before the role existed.
- Took pipeline reporting from ad hoc to three automated runs a day.
- Designed a waterfall enrichment pass over the 2 million companies in the ACRA registry, so a miss on one source still matched on the next instead of dropping the lead.
LexHive (formerly DemandLane) Feb 2025 – Apr 2026
Lead Data Analyst · Remote
- Cut Tableau Prep and dbt job failures from about 10% to under 5%, which meant the data was still readable at nine in the morning instead of being rebuilt by hand.
- Redesigned the pipelines behind the slowest dashboards and took load time from about a minute to under 15 seconds.
- Joined marketing lead data to call-centre outcomes on one conversion number.
- Built ETL workflows that joined ad platform data to call-centre systems into one table the analysts could trust.
PINTAR Mar 2023 – Mar 2024
Business Intelligence, Corporate Development · On-site
- Cut marketing spend per lead by 50% after rebuilding how corporate development measured lead quality, which changed what the growth team was allowed to spend against.
- Consolidated reporting across four teams so leadership used one number.
- Mentored three interns from SQL basics through to shipping a dashboard on their own, without a template to copy.
- Ran the fix myself when the analysis pointed at one.
Tokopedia Dec 2021 – Mar 2023
Data Analyst, Physical Goods (Seller Experience) · Hybrid
- Gave product managers the seller data behind their minutes-active targets.
- Helped ship an auto stock adjustment for rejected listings, which cut out-of-stock order rejections by roughly half on that slice.
- Worked on petabyte-scale Android event data alongside 175 other analysts, in a team where one unbounded query had once invoiced over Rp100M in compute.
- Gave product managers the seller evidence they needed to argue for assortment and value-added services.
RevoU Aug 2022 – Nov 2023
SQL Instructor · Remote
- Taught SQL to more than 200 students across three separate batches and held a 4.9 out of 5 rating across all of them.
- Rewrote the material so a beginner could follow it alone.
- Ran a separate three-month cohort for 11 BRI professionals, compressing the same material for people doing it around a full-time job.
PINTAR (formerly HarukaEdu) Jan 2021 – Dec 2021
Data Analyst · Remote
- Traced a conversion drop from 20-25% to under 15% to a payment button users had to scroll for, and proposed the floating button that brought it back.
- Built the first data pipeline on AWS, which replaced the reports the team rebuilt by hand every week.
- Visualised daily Kartu Prakerja transactions for management, replacing the manual pull the team did each morning.
- Only data person in the company, covering product, marketing and enrolment.
RedDoorz Jan 2020 – Jan 2021
Data Analyst, Co-Living · On-site
- Automated the daily, weekly and monthly operations reports with Holistics and Google Apps Script, which took daily reporting from 1-2 hours to 10 minutes.
- Scraped competitor pricing across the long-stay market for demand.
- Worked with sales and marketing in Indonesia and the engineering team in India against the same numbers.
- Supported the Co-Living business through the pandemic, the year the unit set a year-on-year pre-profit record while hotels were shut.
PT Cybertrend Intrabuana Oct 2019 – Dec 2019
Data Engineer · On-site
- Designed the ETL layer for a public insurer's warehouse project.
- Delivered two data engineering proofs of concept for government bodies.
- Wrote four BI and data warehouse proposals; two won the tender and carried more than 20% of the company's annual revenue in the year they were signed.
- Presented Tableau level-of-detail modelling to a major client during the presales cycle.
IYKRA Mar 2019 – Jun 2019
Data Science Fellow · Remote
- Took one of 23 seats in the IYKRA data fellowship, which selected 23 people from more than 700 applicants for that single intake that year.
- Solved a media company's Instagram case in seven weeks.
- Taught Python to fellowship batch 5 in a one-month contract, basics through intermediate.
Packet Systems Indonesia Dec 2018 – Feb 2019
Cabling Freelancer · On-site
- Installed network cabling for a Bank Mandiri Syariah branch in Kupang, working around staff days off.
PT Elforza Nov 2018 – Dec 2018
Hardware Installation · On-site
- Installed Juniper networking hardware across three Kimia Farma pharmacies on Timor island.
Shopee Apr 2017 – May 2017
Business Development Specialist (Campus Competition) · Remote
- Led the team that grew a new Shopee seller's sales tenfold in two weeks, placing third overall.
Kudo (now GrabKios) Sep 2016 – Dec 2016
Team Lead (Indonesia Digital Leader) · Remote
- Recruited 30 agents in a month and cleared Rp15M GMV, best team in the competition.